# Dear 2020, Nice Try.

**By horseXperiences™ GO EQUESTRIAN** · 2020-12-31

![horseXperiences LONDON](https://cdn.shopify.com/s/files/1/0276/7922/8043/files/horseXperiences_Covid_19_Stay_Safe_Wear_A_Mask.png?v=1609435994)

### Let’s cast our minds back to January. 

### We’d just launched our new platform.

### Zoom was just another verb. 

### Life was good. 

### Then… the C word happened.

Covid meant we had to adapt and innovate faster than ever before.   
But luckily, innovating is kind of our M.O and getting stuff done is a non-negotiable.

👇 Stuff we got done👇

✅ Launch our new Platform

✅ Enabled PSD2 Payments

✅ Introduced more than 15 Holiday e**X**periences 

✅ We let you Book Now and Pay Later

✅ We stopped our bookings in February 

✅ Launched our first ever beta version of Click&Ride

✅ Clinched something else considerably crucial (that we can’t quite share yet 🤐)

Oh, and rebuilt our entire company over a single weekend in April, no big deal 🙃

* * *

### **When the world changed, we changed with it.**

The pandemic meant we didn’t just need to _work_ harder. We had to care harder too. For our colleagues, our customers, and our community.   
  
So that’s what we did.

#### **We stopped accepting bookings for 2020**

Dealing with refunds and cancellations it's nowhere pleasurable neither efficient. Not to mention the sadness on receiving a holiday cancellation email.

![horseXperiences NO BOOKINGS](https://cdn.shopify.com/s/files/1/0276/7922/8043/files/horseXperiences_NO_BOOKINGS_ALLOWED_1024x1024.png?v=1609436151)

#### **We raised awareness and acted fast 😷**

We've decided to pause all our operations and continue our investment on a **digitall** basis. We've allocated our partners a free digital platform to update their availability to receive guests.

![horseXperiences Tailored Horse Riding Holidays](https://cdn.shopify.com/s/files/1/0276/7922/8043/files/horseXperiences_Europe_Holidays_a8406dfb-3d0c-46b1-b5cc-4c2f185db6fd_1024x1024.jpg?v=1609437066)

#### We pulled together 💪

We did everything we could to save as many jobs as we could at **horseXperiences**. And thanks to our partners and suppliers, we got through this year with no cuts on our projects.

![](https://images.ctfassets.net/c3tzxbn050pi/3zlekrbQqWmydVfWvUx0Pc/2b507bba1c5c9a2ff00da635ddb9faa5/NHS_Clap.jpg "ZOOM")

* * *

### **CLICK&RIDE**

### We've finished our first eXperiences and we've started building a new app, allowing our guests to go wherever they want, whenever they want (as long as it's already 2021!)

### **Because now they can!**

![horseXperiences Click&Ride](https://cdn.shopify.com/s/files/1/0276/7922/8043/files/Adobe_Post_20201124_2048560.618332619440048_480x480.png?v=1609442553)

**100%** decrease in “cancellation and refund 🤬 ” DMs

![horseXperiences Google Review](https://cdn.shopify.com/s/files/1/0276/7922/8043/files/News_262_240x240.jpg?v=1609439350)

### **BREXIT**

**We've prepared ourselves for the UK's departure from European Union and booking with us will be the same as if it didn't even happened!**

![horseXperiences Brexit](https://cdn.shopify.com/s/files/1/0276/7922/8043/files/horseXperiences_LONDON_53.jpg?v=1609439212)

# But most of all WE DID OUR PART..DO YOURS!

#STAYSAFE #WEARAMASK #STRONGERTOGETHER #BEKIND

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> Source: [horseXperiences™ GO EQUESTRIAN](https://horsexperiences.com/blogs/stories/dear-2020-nice-try)